The privacy and security of your information are very important to us. We want you to trust that the information you have provided to us for our services (“Services”) is properly managed and protected.

We have prepared this Privacy Statement to explain who we are and how we collect and manage your information.

Who we are

This Privacy Statement is issued by Regent Hong Kong (referred to as “RHK”, “we”, “us” or “our” in this Privacy Statement).

The information we collect and how we collect it

In providing our Services, we collect, store and use the following information relating to you:

• Personal Data: data relating directly or indirectly to you from which we can identify you, such as your name, address, e-mail address and telephone number, birthday, anniversary as well as information generated through your use of the Services, such as details of your purchases and other transaction information
• Non-personal Data: information that relates to you but from which we cannot directly or indirectly identify you
• Location Data: information we collect regarding your location (when you use a location-enabled service)
• Tracking Data: technical information that is automatically collected by us when you use our Services, whether through the use of cookies or otherwise, as further set out in the “Third-party cookies” section below

We may collect your information from your use of any of our Services, whether you provide it via our website or mobile applications, over the phone, at our hotel or restaurant, or otherwise, including when you:

• make an enquiry
• book a hotel room
• make a restaurant booking
• purchase on our e-Shop
• request to receive our hotel newsletters and hotel communications
• enter into one of our competitions or sweepstakes
• submit a comment card

How we use your information

We will collect information from you for the following purposes:

• to provide our Services to you
• for customer service, support, security, fraud-detection, archival and backup purposes in connection with the provision of our Services
• for sending you direct marketing offering or advertising our products and Services and/or the products and services of selected third parties (we will not use your Personal Data for this purpose unless you have given us your consent to do so)
• to better understand how you access and use our Services, and to try to improve our Services, and to respond to customer desires and preferences
• as required by or under any law or regulation applicable to us or any of our affiliates (whether in Hong Kong or elsewhere) or at the request or direction of any regulator, law enforcement agency or other officials (whether in Hong Kong or elsewhere)
• for running and administering competitions, sweepstakes, or other features

How we share your information

• We may share your information within our group of companies and to third-party service providers, contractors and agents for any of the purposes set out in the “How we use your information” section. In addition, these third parties may be located and use and store your information outside of your jurisdiction for these purposes.
• As we continue to develop our business, our affiliate companies or we may be acquired by a third party or re-organise our group structure. In these circumstances, it may be the case that your information is transferred within our group and/or transferred to a third party who will continue to operate our Services or similar services under either this Privacy Statement or a different privacy statement that will be notified you. The party to which your information is transferred may be located and use your information outside your jurisdiction.

Third-party cookies

We use a number of third-party service providers to help us manage, carry out and improve our advertising. These parties may set cookies in our direction to help us collect information and provide you with advertisements that we believe would be relevant for you. In some instances, these third parties may also assist us by providing certain statistical and analytics information with our marketing practices. We may also share information collected through cookies (and other tracking technologies) with third parties for their analytics and marketing purposes.
Managing cookies and opting out: You can choose to visit our websites without cookies, but in some cases, certain services, features, and functionality may not be available. To visit without cookies, you can configure your browser to reject all cookies or notify you when a cookie is set. Each browser is different, so check your browser’s “Help” menu to learn how to change your cookie preferences.

Location Information and Services

We may receive information about your location during the course of and provide you Services through your use of our websites and mobile applications. For example, if you are using our mobile applications and have consented to share your location information with us, this information might be collected through GPS or Bluetooth technologies to provide certain services to you, such as customised offers and promotions. In addition to your use of our websites and mobile applications, we may also receive location information from wireless networks or cellular towers in proximity to your mobile device, through your Internet protocol (“IP”) address, or through your use of other services we provide at our hotels, such as wireless internet services. We may also have access to location information that you provide to us through your use of social media, such as when you “tweet” your location. Your location preferences can be set or modified at the device level or by changing your settings with the relevant social media platform.

Mobile Applications

We receive information about you when you use our mobile application. Some information such as your device manufacturer and type are collected automatically, while other information is only collected if you choose to provide it, such as your location information. Where we process and use your Personal Data in connection with any mobile applications, we will do this in line with the general principles outlined in this Statement unless we tell you otherwise.

Social Media

We may use various social media features such as the Facebook “Like” button on our websites and mobile applications. Certain information may be shared or otherwise provided to us through your use of these features in conjunction with our services and programs. Subject to your account and privacy settings, we may also see information that you post when using these social media platforms whether or not you are using one of our services. In some instances, depending on the circumstances, we may contact you on these social media platforms. The information you post on social media sites and the controls surrounding these disclosures are governed by the respective policies of these third parties.

How we secure your information

We are committed to protecting the confidentiality and security of the information that you provide to us. By doing this, technical, physical, and organisational security measures are put in place to protect against unauthorised access, disclosure, damage or loss of your information. The collection, transmission and storage of information can never be guaranteed to be completely secure; however, we take steps to ensure that appropriate security safeguards are in place to protect your information.

Managing your preferences and information

We want to ensure that you have the necessary tools at your disposal to control the information that you provide to us, including how we communicate with you. It is also crucial that you contact us to update your information if it is inaccurate or changed.
Through the provision of Services, we and, in some instances, our third-party partners and service providers may communicate with you concerning a reservation or to support any other services that we provide.
Please be aware that unsubscribing from one type of communication may not unsubscribe you from another one. Likewise, unsubscribing from our communications may not mean that you are unsubscribing from certain communications carried out independently by IHG or our third-party service providers.

Links to Other Sites

Our websites and applications may contain links to websites maintained and/or controlled by third parties. These websites may be co-branded and display our logos or other trademarks in some instances. You can always tell whether you are on one of our websites by checking the uniform record locator (“URL”) on the page you are visiting. We encourage you to review the privacy policies of these third-party websites as their privacy practices may differ from ours.

Children

Our websites are not intended for children, and we do not intentionally solicit or collect Personal Data from individuals under 18. If we are notified or otherwise discover that a minor’s Personal Data has been improperly collected, we will take all commercially reasonable steps to delete that information. In addition, we may have a campaign or programme targeted towards children in limited instances. In these instances, details on the information practices will be presented within the terms and conditions of the programme or campaign.

How to contact us

You have the right to request access to and correct Personal Data that we hold about you, which requests will be reviewed and processed according to applicable law. If you would like to exercise these rights or you have any questions or concerns regarding this Privacy Statement or our data privacy practices, please get in touch with us:

Regent Hong Kong
18 SALISBURY ROAD, KOWLOON, HONG KONG
E-MAIL: regent.hongkong@ihg.com

Changes to this Privacy Statement

In some instances, we may have to change, modify or amend this Privacy Statement to comply with the evolving regulatory environment or the needs of our business. Subject to any applicable legal requirements to provide additional notice, any changes to this Privacy Statement will be communicated through our websites and mobile applications. However, if there will be changes made to the use of your Personal Data in a manner different from that stated at the time of collection, we will notify you by posting a notice on our website for 30 days before the changes take effect.